Having spent the last couple of weeks looking at various design exhibitions I couldn’t help but notice a predominance of Pink in the new launches this autumn.Not that ‘Barbie pink’ we all love to hate, but a fluctuation between soft dusty pink and what I always think of as a hot ‘Indian pink’.
There are so many preconceptions about the colour pink, but it has recently come to the fore of home furnishing palettes as a sophisticated and fresh tone within the home. Despite today’s misconception that “pink is for girls’, historically the colour has had masculine associations, notably in Japan, where the coloured pink-blossomed cherry trees are seen as representing the young Samuraii who fell in battle in their prime.The flowers took on a similar meaning during the second World war, when they were painted on the side of Japanese kamikaze warplanes
The city of Jaipur in India is known as the ‘Pink City’some say that the Raja Jawai Singh had the city painted pink to welcome the Prince of Wales on an official visit, and the colour has become part of the reatition of the city with new constructions taking on the colour to this day. As Diana Vreeland said; “Pink is the navy blue of India”
This dusty pink plays a part in the current colour trend, adding a subdued tone to the pink palette. Icons of Denmark have used this soft tone in the upholstery of their contemporary chairs as seen at Design Junction last month.
Chanel’s iconic pink tweed has been re-invented over and over in their collections, this season it ranges from the original soft pink through to hot “Shiaparelli” pink.
In the home textile collections launched at this season’s Focus show at Chelsea design Centre several companies reference this pink tweed, for example ‘Cestino Flamenceo’from Harlequin, which from a distance, gives a softly undulating pink tone. Villa Nova also introduce their design Koji geranium; a warm, dusty pink, textured weave from their Hana Weave collection.
Whilst Romo have created a new tiny geometric weave using the same tones of soft pink.
Don’t be concerned by today’s prejudices against pink as only being ‘for girls’, This is a relatively new phenomenon. For centuries, according to Jean Heifetz (When Blue Meant Yellow: How Colors Got Their Names . Henry Holt, 1994), European children were dressed in blue because the color was associated with the Virgin Mary. The use of pink and blue emerged at the turn of the century, the rule being pink for boys, blue for girls. Since pink was a stronger color it was best suited for boys; blue was more delicate and dainty and best for girls. And in 1921, the Women’s Institute for Domestic Science in Pennsylvania endorsed pink for boys, blue for girls. It is a matter of debate as to when the colour pink became tagged as being only for girls ( I blame Barbie, but am probably wrong!)
Pink is generally known as a colour of happiness and innocence and it has been shown to have significant effects on our psycological state.
- It has been used in prison cells to effectively modify agressive or erratic mood swings in inmates.
- Pink is a symbol of joy in Catholicism
- The color pink is thought to have a tranquilizing effect. Sometimes sport’s teams use pink to paint the opposing team’s changing room!
- Pink encourages friendliness while discouraging aggression and ill-will.
- Male weightlifters performance has been diminished when surrounded by pink, whereas female weightlifters performance was enhanced!
The Portugese luxury interior design company Jetclass presented a sumptuous interior display at 100% design, with soft pink furnishings and contemporary accessories.
Of course The Pink House By Rebecca Cole collection is right on trend with our “Love Walk” hand printed cushion design too!
Brighter pinks are youthful, fun, and exciting, while vibrant pinks have the same high energy as red; they are sensual and passionate without being too aggressive. This is on show in Mauel Canovas’ Indian inspired embroidered linen, Clermont Pivoine which lifts the spirit in the true tradtition of pink design. Brighter pinks are stimulating, energising and can increase the blood pressure, respiration, heartbeat, and pulse rate.They also encourage action and confidence. So we will keep an eye open for this positivity in seasons to come!